Basilica

How do you hype a rock concert performed at a Catholic Basilica? Remove guilt.

Using the tagline/commandment, “Witness It,” we put a light-hearted spin on the mysteries and miracles of Catholicism, while reminding people there are some marvels in this world not to be missed. In doing so, we surrounded the event with a spirit of irreverent fun. And we revealed to many the great adoration the Basilica has for all kinds of music.

If a woman scorned can be furious, imagine the ire of an all-female band left out of the Basilica Block Party’s lineup. Such was the story behind “Hell Hath No Fury,” a fictitious rock group whose anger-fueled antics created a ton of social content as they demanded equal stage time with the event’s headliners.