We cut through the noise of college advertising, using Dunwoody’s sights and sounds to create a call to doers: Join Generation Do. This generation isn’t defined by a bracket of birth years but rather the unrelenting drive to learn and make as much as humanly possible… and a little more after that. For these like-minded creators, crafters and makers, Dunwoody is the perfect college to call home.
On social media, we broadcasted the energy of Generation Do.
To better connect doers and makers with Dunwoody, we created a microsite, featuring a Doer Type Quiz. In addition to learning about themselves, prospective students can learn which education paths might suit them and can connect with admissions.
