Great Clips

The main tool of back-to-school cool.

In schools across the nation, there is an undeniable pecking order based on a series of qualities that make up coolness. Embracing this reality, we created a back-to-school campaign inspired by educational film strips, establishing haircuts as the primary currency of cool. In a fun and quirky way, we brought parents back to the good old days of good times and cool hair.


Tough Love

What’s cool in school can be hard to define.

True Love

While nothing is universally cool, everyone has a hairstyle.

Excuse us, but the principal would like to talk to you.

0 8 %
customer count up 8.6% in first year
0 5 MM
more than 5 million downloads of Great Clips Online Check-In app