Putting the “sweet” in home sweet home.

Because "small batch" is an essential brand characteristic, we made sure all packaging elements had a made-from-scratch feel —including the name, brand mark and supporting graphics, as well as the overall packaging system.

We began with seven unique flavors, each developed in conjunction with James Beard Award-nominated pastry chef Michelle Gayer. The initial launch was so successful that seven additional flavors were quickly added to the product line.