2010 Twins Territory

CLIENT: Minnesota Twins
TITLE: 2011 Season Ticket Box

The Season Ticket Renewal Guide is the yearly piece sent out to season ticket holders encouraging them to renew their seats. So it was important to remind them about all the excitement they experienced in year one. We call them Twinspirational Moments. And these moments became the common thread that tied the Renewal Guide and ticket boxes together. So how’d they do? A whopping 93% renewal rate!